In 1991 the board of directors approved a progressive 10-year plan to move the company toward an all-fiber network and interactive video service delivery. Other services, such as video-on-demand, home shopping, high speed data, and home banking were also discussed. KCTC received a cable TV franchise from the town of Kalona. KCTC’s also installed a mobile phone system utilizing Business Band radio with direct phone dialing capability, the precursor of cell phones.